Lot 358

1948 Drink Coca Cola "Sign of Good Taste" Serve Coke at Home SST Pilaster Sign w/ Six Pack

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1948 Drink Coca Cola "Sign of Good Taste" Serve Coke at Home SST Pilaster Sign w/ Six Pack

Current Bid: $25

(1 Bid)

by Richmond Auctions
August 7, 2026 1:00 PM CDT
Live Auction
922 Mississippi Parkway
East Moline, IL, US 61244

SST self-framed pilaster sign with a button has very good color and shine. The pilaster has marks and fine scratches in the fields. The perimeter has heavier surface wear with paint loss and minor bends to the self-framed edges. The button has a clean field with minor nicks and paint chips along the perimeter. The pilaster is marked AM 11-48 and the button is marked AM 128. The pilaster rates an 8.0 and the button rates a 9.0+. The sign displays very well with the graphic six-pack in the center field and vibrant Coke button in the upper field. 54" H X 16" W. Condition: 8.5.

  • Dimensions: 54" H x 16" W
  • Medium: Metal
  • Notes: All items are guaranteed authentic by Richmond Auctions unless otherwise noted. Purchases are eligible for free delivery to shows attended by Richmond Auctions.
  • Condition: 8.5

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Bid Increments
From: To: Increments:
$0 $499 $25
$500 $999 $50
$1,000 $1,999 $100
$2,000 $4,999 $200
$5,000 $9,999 $500
$10,000 $19,999 $1,000
$20,000 $49,999 $2,500
$50,000 $99,999 $5,000
$100,000 $999,999 $10,000
$1,000,000 + $25,000