Lot 199

[LIFE Magazine] Dummy of the First Issue of LIFE Magazine, 1936

Previous image preload Next image preload

[LIFE Magazine] Dummy of the First Issue of LIFE Magazine, 1936

Estimate: $250 - $350

Starting Bid: $150

(0 Bids)

by Freeman’s
June 30, 2026 10:00 AM EDT
Live Auction
2400 Market Street
Philadelphia, PA, US 19103

[LIFE Magazine] Dummy of the First Issue of LIFE Magazine, 1936

New York: Time Inc., ca July 30, 1936. Light creasing to covers.

This first dummy issue was prepared for prospective advertisers and produced and distributed by Time Inc. four months prior to the November 23, 1936 publication of the magazine's premiere issue.

One of the most important publications in the history of photojournalism, and arguably the most iconic American magazine of the twentieth century, LIFE was among the most widely read periodicals in the United States from its debut in 1936 through the 1960s. First issued as a weekly magazine on November 23, 1936, LIFE revolutionized modern journalism through its emphasis on large-format photographic essays, bringing world events, war, politics, celebrity, and everyday life into American homes with unprecedented immediacy. The magazine continued its weekly run until December 29, 1972, when it ceased regular publication and thereafter appeared only in occasional special editions.
This lot is located in Philadelphia.

Accepted Forms of Payment:

ACH, American Express, Discover, MasterCard, Other, Personal Check, Visa, Wire Transfer

Shipping

While Freeman's does not provide packing and shipping services, we do have a list of recommended third party shippers to assist you.

We require a written authorization from the client to release property to any third party. You may either:

Fax a Shipping Release Form to 312.280.1211, or
Email your authorization to [email protected].

Please note that all property must be removed from our premises within seven (7) business days following the last day of the auction. Freeman's reserves the right to charge $5 per lot per day or to deliver said property to a public warehouse for storage at the purchaser's expense. (Please see the Conditions of Sale)

You can find a complete list of recommended service providers for each Freeman's office location at our Shipping and Packing page.

If you have questions about shipping or packing, please contact [email protected].

Freeman’s

You agree to pay a buyer’s premium, as outlined below, and any applicable taxes and shipping.
Buyer's Premium
$0 - $1,000,000:
32.00%
$1,000,001+:
25.00%

View full terms and conditions

Bid Increments
From: To: Increments:
$0 $999 $50
$1,000 $1,999 $100
$2,000 $4,999 $250
$5,000 $9,999 $500
$10,000 $19,999 $1,000
$20,000 $49,999 $2,500
$50,000 $99,999 $5,000
$100,000 $199,999 $10,000
$200,000 + $20,000