Lot 106

Budweiser & Sacramento Kings Neon Bar Advertising Sign – Illuminated Beer & NBA Licensed Display

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Budweiser & Sacramento Kings Neon Bar Advertising Sign – Illuminated Beer & NBA Licensed Display

Current Bid: $40

(11 Bids)

by California Auction Company LLC
August 1, 2026 9:00 AM PDT
Live Auction
1212 E. Harding Way
Stockton, CA, US 95205

A striking illuminated Budweiser and Sacramento Kings neon advertising display, combining two iconic American brands in a highly decorative piece of sports and breweriana memorabilia. The sign features the instantly recognizable Sacramento Kings logo suspended within a vivid blue neon border above the classic Budweiser script rendered in brilliant red-orange neon. Mounted within a sturdy black metal display frame, the piece creates an eye-catching presentation that is equally suited for a sports room, home bar, game room, restaurant, or commercial setting. For decades, Anheuser-Busch has partnered with professional sports franchises throughout North America, producing limited promotional signage for bars, taverns, restaurants, and licensed retailers. These illuminated displays have become increasingly collectible as many were retired following arena sponsorship changes, logo updates, or advertising campaigns. The Sacramento Kings, one of the NBA's historic franchises, have cultivated a devoted fan base since relocating to Sacramento in 1985. Combined with the enduring appeal of the Budweiser brand—one of America's most recognized brewing names—this display represents an attractive crossover collectible appealing to both sports memorabilia enthusiasts and collectors of vintage advertising. An impressive and highly decorative illuminated display that offers exceptional visual appeal whether lit or unlit.

  • Circa: Circa 1990s–2000s
  • Condition: Very good overall condition. The neon illumination appears to be functioning properly at the time photographed, displaying bright and even blue and red-orange illumination. Minor handling and surface wear to the metal frame consistent with age and use. Electrical components have not been professionally tested beyond observed operation. Sold as photographed.

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Bid Increments
From: To: Increments:
$0 $49 $5
$50 $199 $10
$200 $499 $25
$500 + $50