This poster for Cachou Lajaunie was designed by famous poster artist Leonetto Cappiello. This image features a woman with red hair calmly exhaling smoke from her cigarette. Set against a deep green background, the floral delicacy and color of her dress catches everyone's eye. In her right hand, she holds a bright yellow canister of Cachou Laujaunie, a candy developed in 1880 to promote fresh breath and dental health. Cachou Lajaunie was developed by pharmacist Leon Lajaunie. Made in Toulouse, France, these small liquorice and mint flavored candies were created to encourage fresh breath and marketed as a solution to smokers, chauffeurs and cyclists. Cachou Lajuanie is a popular brand for fresh breath to date, and you can still purchase the candies that come in the iconic yellow tin. Leonetto Cappiello (1875-1942) was an Italian poster artist who worked in Paris. He is known for modernizing advertising design for the 20th Century. His compositions are uncomplicated and often feature a graceful figure with an oversized rendition of the product against a simple color background. The typography is often minimized to be as direct and short as possible. This innovation allowed for the advertising to be eye-catching and understood at a moments' glance. It was ideal for the fast paced travel and attention of busy city life. To learn more about the artwork of Cappiello, please follow this link: https://postergroup.com/blogs/the-ross-art-group-blog/for-the-love-of-cappiello This is an Original Vintage Poster; it is not a reproduction. This poster is conservation mounted, linen backed and in excellent condition.We guarantee the authenticity of all of our posters.

    Dimensions:
  • 39 x 59 inches
  • Artist Name:
  • Leonetto Cappiello
  • Circa:
  • 1922

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The Ross Art Group offers complete In-House Shipping, which the buyer will be billed directly for. The Ross Art Group, Inc. must be given the correct shipping address to ensure your package is delivered to the right address. Please note that we are not able to ship to a PO Box. The Ross Art Group, Inc. will not be held responsible in the event that damage occurs to merchandise or for any lost deliveries. Shipment information such as a tracking number will be provided once the item is packed and ready to ship. It is up to The Ross Art Group to decide which method of shipment to use. Generally, we ship within the United States and Canada via UPS Ground with a signature required. We use UPS Express or Federal Express Int'l Priority to ship to all other points around the globe.

by The Ross Art Group, Inc
February 28, 2023 12:00 PM EST
3100 NW Boca Raton Blvd
Suite 311
Boca Raton, FL, US 33431

The Ross Art Group, Inc

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